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Thursday, June 24, 2010

When algorithims fail...

Google uses algorithms to display ads (in a very minimal way). When referencing a page of a book I do not currently have in my possession (I heart googlebooks), ads come up, very discreetly on the side of the page, I generally ignore them...

The book I was referencing just now "Lawn People" is a political ecology study of the lawn that questions why lawns have such power over people and why, despite a desire to be good ecological citizens, we pour billions of dollars into chemical lawn care each year....whoopsie!

1 comment:

mwlviatge said...

You'd be surprised how often this happens. Liberal websites, which often angrily critique conservatives, get Republican candidate Google ads, and vice-versa. On an equal rights website I once saw an advert for Michelle Bachmann, which pissed the website owners off to no end.